Specialists in Sea Fishing Tackle

Our best deals on Sea Fishing Tackle, Rods and Reels

These are our best deals on sea fishing tackle, rods and reels which are available now from our 2010 range. We have the new Challenge Pro Surf Rod at just £20.95. A great new rod from Mitchell for those on a budget. We also have the Penn Surfmaster fixed spool reels from £49.95 and our 'Star Buy' Sea Fishing Starter Kit which includes everything you need to get out on the beach and start sea fishing except for your bait!

The Piranha 6000 Multiplier. A formidable sea multipler reel from Leeda's Piranha range with dual centrifugal and mechanical braking system. Featuring a machined anodized aluminium spool, rigid chrome-plated brass frame and anodised aluminium side plates. Clearance price just £21.95!

The SALT 14ft Long Rod. Just about any angler will improve their distance casting with these new Long Surf rods. When coupled with a fixed spool beach reel, these rods allow high performance casting without the messy overruns associated with multiplier reels. Clearance price just £59.95!

Join the Long Rod revolution with the Mitchell Challenge Pro Surf Long Combo. NEW for 2010! Includes the New Challenge Pro long rod paired with Shakespeares new IN2 Beach fishing reel. A great combo deal from just £44.95!

The Zeta Boat Fishing Combo. NEW for 2010! Includes the New Zeta Boat Fishing Rod paired with the New Tidewater XT boat fising reel. A great combo for the budget concious boat angler. Our price just £44.95!

Berkeley Pocket Line Stripper with Hook Sharpener

Designed to strip the line off a multiplier or fixed spool sea fishing reel in 60 seconds or less, the Berkeley Line Stripper with Hook Sharpener is one piece of kit NO sea fisherman should be without. Our price just £7.95!

If you're looking for an all round sea fishing rod that's suitable for multiplier or fixed spool use and costs less than £50 take a look at the ABU Enticer Pro Beach Rod. This 12ft 3 piece beach caster from Abu ticks all the right boxes and offers quality that's hard to match. Our price from £41.95!

The ABU Hellbender sea fishing rod is designed for fixed spool use and is available in 14 and 15ft. Built from an IM6 high modulus carbon blank with Triangular SIC guides and a fixed screw reel seat, these rods are capable of launching a baited rig a very long way. Our price from £142.95.

New price Shakespeare Fillet Knives. The Floating Fillet Knife has a hi-vis orange tip and floats for easy retrieval from water. The Serrated Fillet knife has a sharp serrated blade and a rubberised handle for tough filleting jobs. Now only £7.95 each!

Ron Thompson Beach Shelter

Cod Fishing.

Interested in Cod Fishing? Take a look at our article for information on how to identify a cod, what bait to use, where to fish, the best tackle and an intro to minimum catch sizes. If you know something about cod or any aspect of sea fishing that's worth hearing? Send us your comments and we'll post them to our Sea Fishing Articles section. [26/11/2009]

Abu Hellbender Surf Rod.

With long sea fishing rods fast becoming popular here in the UK, it didn't take Abu Garcia long to re-develop their Hellbender series of beach casters. These continental style sea fishing rods enable long distances with minimal effort. Built from an IM6 high modulus carbon blank with Triangular SIC guides and a fixed screw reel seat. [09/11/2009]

Mitchell Challenge Pro Surf Rod.

New for 2010 the Challenge Pro Surf sea fishing rod is certainly set to make a splash! Featuring stunning new graphics on a HR (High Resistance) fibreglass blank, the Challenge Pro Surf rod incorporates a simple casting action with fantastic bite detection. [04/11/2009]

7 Hook Mackerel Rigs.

Fancy a spot of Summer Mackerel Fishing? Now in stock! Shakespeare 7 Hook Mackerel Rigs. Featuring coloured feather traces with great attraction performance for just £0.95! Fresh Mackerel makes great bait for Beach or Boat fishing and tastes great on the barbecue too! [13/08/2009]

Lobster, Prawn & Crayfish Traps.

In stock soon! Storm Lobster, Prawn and Crayfish Traps. Featuring featuring double side entry and an internal bait compartment. Simply bait up and deploy! [13/08/2009]

Mustad Sea Fishing Tackle.

We stock the full range of Mustad Sea Fishing Tackle. Including a variety of new booms, beads, swivels and links. Take a look at the new range now. Great prices from only 95p! [13/08/2009]

Work in progress...

You may have noticed some changes to our website over the last few weeks. We're in the process of restructuring our products to help you find what you're looking for more easily. We will be presenting all items together with associated accessories so that you don't have to look too far to find all your sea fishing tackle. [13/08/2009]

Okuma Magnetix.

The Magnetix Multiplier from Okuma. Featuring a Magnetic cast control system and a lightweight graphite frame. Available with or without Level Wind. A fantastic reel for just £63.95! [13/08/2009]

How to catch a crab.

Try your hand at crabbing with these superb value for money Hand Lines. Bait up, drop it in the sea and wait! You can use any old bait and those crabs will soon come a pinching! [11/08/2009]

2 Piece rod or 3?

Our Sea Fishing Starter Kit has been so popular that we're now offering it with both 2 and 3 piece sea fishing rods. Some anglers prefer a traditional 2 piece rod while others find the shorter-when-packed length of the 3 piece rod more convenient. Choose from the Shakespeare Zeta 2 Piece Sea Fishing Rod or the 3 Piece Leeda 2XL Beachcaster. [11/08/2009]

Ugly Stik.

Shakespeare Ugly Stik Boat Rods. Legendary sea fishing boat rods to tackle every conceivable salt water boat scenario. One piece, two piece and travel versions available. [10/08/2009]

MEAN Lures.

Our MEAN range of sea fishing lures are selling out fast. A variety of well constructed lures with novel, striking designs to attract big fish! Never tried Sea Fishing with a lure? Give it a go! Just £5.95 each! [27/07/2009]

Cobra Tackle Holdall.

A versatile holdall for all your Sea Fishing Tackle. The Cobra has 2 side pannier pockets, 2 front pockets and large main compartment. Great value for money at just £17.95!. [27/07/2009]

Anyfish Anywhere Box Pak.

Carry your seatbox with comfort and ease with the patented box-pak™ system from Anyfish Anywhere. From the first time you put the box-pak™ on you'll feel the difference. Don't endure, enjoy! [27/07/2009]

Shakespeare Contender Bass Spinning Kit!

Our NEW Shakespeare Contender Bass Spinning Kit is perfect for catching Bass this summer. It contains everything you need for some summer bass fun!. Hitting the beach for your holidays? Take one with you! Our price £33.95! [05/06/2009]

Shakespeare Seat Boxes.

We stock the full range of Shakespeare Seat Boxes including the compact Beta box and the larger Team version. The ideal way to carry all your sea fishing tackle with the added bonus of a comfy seat to fish from! Also available are the Deep Tray and Accessory Tray. These are compatible with both the Team and the Beta Seat Boxes. [02/06/2009]

Abu Enticer 12ft Beach Rod.

We now stock the highly regarded Abu Enticer Pro Beach Rod. A 12ft, 3 piece rod with a carbon composite blank and SS304 Stainless Steel guides. One of the best all round sea fishing rods with a special offer price of just £39.95! [29/05/2009]

New Sea Fishing Starter Kit!

We've just launched our new Sea Fishing Starter Kit containing all the tackle and equipment you need to get out on the beach and start catching fish! Includes our new drawstring back-sack to keep your kit together. Order now at the special introductory price of just £64.95! [22/05/2009]

Guide to Buying your First Rod & Reel.

We've put together a guide to help you when choosing your first sea fishing rod and reel. If you're unsure what to buy take a look at our Guide to Choosing your First Rod and Reel now! [20/05/2009]

Abu Ambassadeur Multiplier Reels.

We now stock the prestigious Ambassadeur Classic range of multiplier sea fishing reels from Abu Garcia. From the legendary 6500 Mag Hi Speed with High Speed Retrieve to the Abu's ultimate big-water casting reel the 7000i. [25/02/2009]

ABFT Sea Fishing Blog.

We've just launched our new Sea Fishing Blog where you'll find posts from the sea fishing community covering a range of sea fishing topics. If you've got something to share whether it be an account of your latest session, a sea fishing tip or anything else that might be of interest, become a part of the Sea Fishing Blog and post it here! [05/02/2009]

Coleman Northstar Dual Fuel Lantern.

Featuring push-button ignition (no matches required), the Coleman Northstar Dual Fuel Lantern is extremely easy to use and provides a fantastic 220 Watt output. Don't get left in the dark this winter! Our price just £75.95! [03/02/2009]

Mustad Sea Luggage Set.

Carry your rods, reels and other sea fishing tackle in style with the Mustad Sea Luggage Set. Includes Rucksac, Rod Holdall, Rig Wallet, Spool Tube and Cool Box all constucted from tough 420D Nylon. Our price now only £39.95! [03/02/2009]

Sea Fishing Starter Kit.

We're already well into the winter cod season but there are still plenty of cod being caught up and down the country. Why not have a go yourself with our Sea Fishing Starter Kit including a Shakespeare Zeta 360 12ft 2 piece beach rod, a Storm Rebel 65 Fixed Spool reel, a Leeda Eco Tripod and our new Rig Building Kit all for just £69.95! [02/02/2009]

Mustad Titanium Lined Neoprene Gloves.

Mustads Titanium Lined Neoprene Gloves have excellent heat retention properties. Velcro fold-back on finger and thumb for intricate work and baiting. Our price £12.95!. [02/02/2009]

Ultima Power Steel Mono.

Introducing Ultima's new outstanding Power Steel mono. At least 30% stronger than anything else on the market! Featuring a flourocarbon coating, Ultima's Power Steel is the strongest line there is! Just £16.95 per spool. [28/01/2009]

Shakespeare K2 Team Extreme Titanium now £129.95!

A massive £120 OFF. Designed by the Shakespeare sponsored World Champion beach fishing team, the K2 Team Extreme Titanium 16.8ft is a top of the range long distance sea fishing rod. Only one left. [10/01/2009]

Merry Christmas and a Happy New Year!

Our next shipping day will be January 5th 2009! In the New Year we'll be adding some exciting new product ranges from our suppliers 2009 catalogues including new rods, reels and a variety of new sea fishing tackle. [22/12/2008]

Christmas opening and deliveries.

This year our last shipping day for Christmas delivery (subject to stock and our delivery policy) will be Monday 22nd December. Please order as soon as possible to avoid disappointment. [08/12/2008]

Flambeau XL3 Tackle Box.

In stock now! The Flambeau XL3 Tackle Box. A rugged box with 3 trays and up to 37 compartments. Featuring rails for hanging lures and tools. A great way to organise your sea fishing tackle! [05/12/2008]

Catch Report.

New feature! We've added a Catch Report section to our website where you can send us pictures and accounts of your recent catches. You'll also be able to view photo's of other customers catches along with details of their equipment, bait and location. [28/11/2008]

Pay by Paypal!

We now accept PayPal payments! If you'd like to pay using your PayPal account just select 'Pay by PayPal' when you go through the checkout. [05/06/2008]

Gemini System 100+.

Now available! Gemini System 100+ Lead Weights. These unique Gemini lead weights allow the four individual grips to be precisely tensioned on the extremely hard wearing plastic head. Featuring interchangeable heads. From £1.10! [09/11/2006]

Mustad Towel Baiting Apron.

New! A great idea from Mustad. The Towel Baiting Apron. Don't lose your rag! Keep yourself and your clothes clean when baiting up. A must have for sea fishing. Our price £4.95! [07/11/2006]

Okuma BTL Boat Fishing Reel.

Now available! The Okuma BTL 905 Boat Reel. A powerful lever drag boat reel with titanium graphite construction and extra strong gears. Features metal core spool and high speed gear ratio. A perfect reel for boat sea fishing. Our price £49.95! [30/10/2006]

Gemini Sea Fishing Tackle.

New! Gemini Genie Fishing Tackle. A range of inexpensive tackle designed with the sea anglers needs at foremost. [27/10/2006]

Penn Surf Master.

In stock now! The majestic new Penn Surf Master sea fishing reels. Featuring super long stroke system with die-cast power handles and soft-touch knobs. Our price from £79.95! [20/10/2006]

Aquarius Waders.

New! Take the plunge with these new High Performance Waders from Aquarius. Constructed from 4mm Neoprene with a cleated rubber boot. One of the best-value chest waders on the market. Our price just £54.95! [19/10/2006]

Anyfish Anywhere Organisers.

Now Available! Beach and Match Organisers from Anyfish Anywhere. These are the best we've seen. Strong durable construction with excellent attention to detail. A multitude of pockets and compartments for every piece of fishing tackle you can think of. Our price from just £12.95! [18/10/2006]

New Clothing Section.

New products! We now have a Clothing section to our website. We'll be featuring specialist clothing designed for anglers to give you the protection you require when exposed to the elements.[12/10/2006]

AB Fishing Tackle launches new website.

We stock an extensive range of sea fishing rods, reels and all other sea fishing tackle for use from the beach, boat, rocks or pier. Also clothing, tools and accessories. If you can't find what you're looking for give us a call on 01403 791327. We'll be glad to help! [04/09/2006]