Shop Local: The Wisbech fishing tackle store that supplies a champion
The owners of Wisbech Gun and Tackle Shop are proud to say that they supply fishing bait to a four-time world champion.
âApparently our hemp seeds are the best on the market,â says Paddy, who runs the Market Place store with his wife Sharon.
âSo we have to do something right. “
The couple believe that one of the reasons their customers stay loyal to them is because they always have a laugh and a joke when they visit the store.
Paddy said, âOur customers love jokes and the fact that we’re a good old-fashioned tackle store.
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âCustomers can come for a walk, get advice on what gear we have and discuss fishing in the area.
“You can ask anything about carp, big game, or pike fishing – we have that expertise, that experience and that knowledge.”
He added, “And that’s what you get when you choose to shop local.”
After opening the store, they recently introduced air rifles which must be purchased from a registered dealer.
Sharon said: âIt’s starting to get quiet for us at this time of year, but this year has been weird.
âThe rivers were closed to fishing between March and June 16. Usually, between April and May, anyone who enjoys fishing gets their gear ready.
âThe many stores opened the day before the rivers reopened – and it was manic.
âEveryone wanted to come back there, and we were doing ups and downs like yo-yos.
But it was great to be back and see everyone again, we had all missed each other.
The couple also said they noticed that it was quite difficult to get certain items in stock. In particular, items from more distant countries like China.
Paddy said: “It’s clearly because of the pandemic.”
And he ended with a few words of experience on how to treat customers.
He said: âThe most important thing when working with the public is to be polite.
âDon’t rush with anyone, make them feel comfortable and welcome.
“This is what we do – and it is working very well for us.”
He added, “We just talk to people in the exact same way that we would like to be talked to.”
Visit Wisbech Gun and Tackle Shop at 43 Market Place, Wisbech.